Employing digital technologies in informational advertisements
DOI:
https://doi.org/10.35560/jcofarts1435Keywords:
Digital technologies/ Design/ Indicative advertisementsAbstract
The first decade of the current century witnessed a tangible acceleration in technological development in all fields, especially in the field of digital technologies in advertising design. This development has resulted in diversity and multiplicity in digital technologies, in terms of programs and materials used, and this research comes explaining those technologies, their aspects and what they are, and explaining the importance of choosing the appropriate type of technologies according to the tasks, capabilities, and temporal and spatial conditions, and explaining the importance of the graphic designer’s familiarity with that diversity. Within the limits of the capabilities and tools of design programs, and an explanation of the most important effective programs in designing indicative advertisements; Especially in the production of good pictures and indicative graphics, the research has produced many results regarding digital technologies, which lead to achieving a high degree of benefit, whether for the graphic designer, or for institutions related to indicative advertisements
References
Abu Zreq, Muhammad. 2013. Introduction to contemporary graphic art. Beirut: Dar Al-Biruni for Printing and Publishing.
Ismail, Ismail Shawqi. 2007. Art and design, its elements and foundations in plastic art, 4th edition. Cairo: Dar Al-Kutub Al-Ilmiyyah for Publishing and Distribution.
Dajani, Amal. 2017. The effect of awareness-raising advertising in identifying the phenomenon of smoking among students at private Jordanian universities. Amman: Middle East University,.
Al-Daraisa, Adly Muhammad Abd al-Hadi and Muhammad Abdullah. 2011. Principles in Design, 1st ed. Amman: Arab Society Publishing Library,.
Arab, side by side. 2013. GNU Image Editing Program. G: s.n.,.
Arabic, symbolic. 2005. Graphic design. Beirut: Dar Al-Youssef for Printing and Publishing.
Al-Najjar, Saeed Al-Gharib. 2008. Film and digital photojournalism. Cairo: Egyptian Lebanese House,.
Bassiouni, Abdel Hamid. 2007. Computer Graphics and Applications, 1st ed. Cairo: Scientific Books Publishing House.
Hassan, Nisreen Yahya Muhammad. 2019. The effect of awareness-raising advertising in reducing road accidents in the mountainous highlands in the Jazan region. Kingdom of Saudi Arabia: Arab Journal of Psychological Sciences, Volume Three, Issue 12.
Shafiq, Hassanein. 2009. Graphic design in media and the Internet. Amman: Dar Think and Fan for Printing and Publishing.
Mustafa, Ahmed Waheed. 2000. Computer Graphics Applications. Cairo: Syndicate of Applied Arts Designers, 2000.
Moses, official victory. 2017. Scientific papers and future visions in graphic design. Baghdad: Al-Fath Printing, Reproduction and Printing Preparation, 2017.
Yassin, Amira Qadri. 2018. Methods of creating creative ideas in awareness-raising. Egypt: Journal of Architecture, Arts and Humanities, Volume 3, Issue 9, 2018.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Reem A. Ibrahim, Shaimaa Kamel Dakhil
This work is licensed under a Creative Commons Attribution 4.0 International License.
