Visual pollution in advertising poster designs - Asiacell as a model
DOI:
https://doi.org/10.35560/jcofarts1827Keywords:
Visual PollutionAbstract
The research sheds light on how these posters influence the formation of perceptions, values, and behaviors of consumers and society. The study aims to understand the positive and negative effects of these posters on the social and cultural levels, as well as to reveal how they are used to convey specific advertising or political messages. This research reflects the increasing importance of understanding the intellectual effects of advertisements and posters on society and culture .
We conducted an investigative study on intellectual pollution in advertising posters, with a specific focus on the promotional materials of Asiacell, a telecommunications company, We employed an analytical methodology to examine the advertising messages and their cultural and social impact within these posters. Our research revealed specific strategies used by the company to attract customers, with a strong emphasis on the use of designs, colors, and symbols to influence public awareness. The results underscore the significance of the interaction between posters and local culture, emphasizing the importance of studying this phenomenon and understanding its impact on society and public perceptions
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